24 years college-level teaching experience
13 years marketing management experience consumer package goods industry
Professor - Business / Economics
Southwestern Oregon Community College, Coos Bay, Oregon (1997 to 2010)
Teaching Business / Economics courses within the Division of Business and Technology:
Advisor to (50) Business Students
Member of Faculty Senate
Developed/Implemented AAS Degree in Small Business Management
Introduced several new Business courses to strengthen existing curriculum
Assistant Professor - Marketing
Elmira College, Elmira, New York (1994 to 1997)
Taught selected courses within Business/Economics Division:
Advisor to (30) Business Students
Served on Curriculum/Academic Affairs Committee
Restructured Consumer Behavior course to meet writing requirement
Developed content for Direct Marketing course
Instructor - Business Administration
College of Great Falls, Great Falls, Montana (1988 to 1994)
Taught numerous courses within Business/Economics Division:
Advisor to (50) Business Students
Member of 3 standing committees
Revamped existing Business curriculum to better reflect current business environment
Developed/implemented new curriculum for 4 year marketing degree
Strengthened relationship between the college and the local business community
Lecturer - Economics
Cal Poly State University, San Luis Obispo, California (1987 to 1988)
Taught introductory Economics course
Maintained high level of quality instruction in light of large class sizes
Provided Economics Department with needed flexibility in class scheduling
General Manager - Marketing
Pactel Cellular, Irvine, California (1983 to 1987)
Directed corporate marketing effort
Supervised corporate marketing staff of 12
Successfully built service awareness and achieved strong growth in subscriber base
Account Supervisor - Van de Kamps Frozen Foods
Benton & Bowles, Inc., Los Angeles, California (1979 to 1983)
Supervised overall account management for Van de Kamp frozen foods account
Successfully increased Van de Kamp's national share of market from 10% to 13% (highest share level in brands' history)
Product Manager - Pet Foods
Star-Kist Foods, Inc., Long Beach, California (1976 to 1979)
Managed marketing effort for 9-Lives Canned Cat Food ($28 million annual marketing budget)
Successfully maintained brand's market leadership position in a very competitive environment.
Sales Representative - Retail Grocery Products:
Carnation Company, Los Angeles, California (1974 to 1976)
One of 30 individuals selected out of 1500 candidates (annual national campus recruiting) to enter company's sales management training program.
Successfully sold/merchandised company products, increasing overall distribution by 50% in assigned sales territory.
Master of Business Administration (Concentration - Management)
Pepperdine University, Malibu, California (1987)
Bachelor of Arts (Concentration - Economics)
University of Southern California, Los Angeles, California (1974)
Associate of Arts (Concentration - Liberal Arts)
Los Angeles Valley College, Van Nuys, California (1972)