BA101 - Introduction to Business
4 Credits (4 lecture hours per week)

A survey of American business organization, operation and management to develop an awareness of the nature of business in the capital system. The fields of ownership, organization, personnel, accounting, financing, marketing, management, production, insurance, real estate, foreign trade and government regulations are introduced.

BA156 -  Applied Economics
3 Credits (3 lecture hours per week)

This course introduces the subject of economics in a practical business-oriented sense. The course relies on current events and practical applications. The content includes supply and demand, fiscal and monetary policies, and international trade.

Prerequisite: MTH 94 Intermediate Algebra I with a "C" or better, or appropriate score on the placement test.

BA206 - Management Fundamentals
3 Credits (3 lecture hours per week)

Explores the duties of managers and the techniques they use to improve the performance of employees and managers. The course focuses on skills involving communication, decision making, motivation, leadership styles, problem solving and managing toward productivity.

BA223 - Principles of Marketing
3 Credits - (3 lecture hours per week)

Provides a general survey of the nature, significance and scope of marketing. Emphasis is on the customers (marketing analysis and strategy), business marketing decisions in promotion, distribution and pricing and control of marketing programs.

BA238 - Sales
3 Credits (3 lecture hours per week)

Involves the role of sales as an integral part of the total marketing function. The application of selling to behavioral science will be included with special emphasis on sales psychology, sales techniques and the fundamental principles of sales communications.

Prerequisite: BA223 Principles of Marketing with a C or better.

BA239 - Advertising
3 Credits (3 lecture hours per week)

A detailed examination of the purpose, preparation, placement and analysis of the various types of advertisements and relative merits of media such as television, radio and the newspaper. Involves practice in the planning and analysis of complete advertising campaigns and their coordination with other marketing strategies.

Prerequisite: BA223 Principles of Marketing with a C or better.

BA250 - Small Business Management: Entrepreneurship
3 Credits (3 lecture hours per week)

Covers the basic principles of business entrepreneurship, including planning, organizing, innovation, staffing, and controlling, stressing those elements needed for financial achievement and personal reward.

Prerequisite: BA223 Principles of Marketing with a C or better.

BA277 - Business Ethics
3 Credits (3 lecture hours per week)

This course is designed to make the student aware of the legal, moral and ethical issues currently facing business and to provide a framework against which the student may critically evaluate corporate decision-making and other business activities.

BA285 - Human Relations in Organizations
3 Credits  (3 lecture hours per week)

This course explores interactions in organizations by examining human perceptions, communications, small group dynamics and leadership. Includes the dynamics of change, cultural diversity, substance abuse, stress, ethics and social responsibility, career development and the challenges of globalization.

ECON201 - Microeconomics
4 Credits (4 lecture hours per week)

Analyzes the market system with the attention given to the role of households, firms and government in determining wages/prices and the allocation of productive resources.

Prerequisite: MTH94 Intermediate Algebra I with a C or better, or appropriate score on the placement test.

ECON202 -  Macroeconomics
4 Credits (4 lecture hours per week)

Analyzes the national economy as a whole with attention given to determining national income, business cycles, economic growth, fiscal and monetary policy and international trade.

Prerequisite: MTH94 Intermediate Algebra I with a C or better, or appropriate score on the placement test.